April 2009
In this issue: ■ Network Defense with
Self Healing Technology
■ Technology Saves Money
■ Why Outsource?
■ Tale of Two Dogs
■ Don’t Be Victim
■ Laptop or Desktop?
■ Don’t Ignore COBRA
■ Case Study
■ Where in the World
■ Opportunities
| Don’t be an Unknowing Victim of the Downturn
By Jack Safrit, AXXYS If you have listened to the radio recently, you may have heard commercials regarding the illegal installation of software. The Business Software Alliance (BSA) is a non-profit trade association supported by its vendor partners in an attempt to advance the goals of the software industry – specifically it promotes the legal and safe distribution of software as intellectual property. Read on. Laptop or Desktop: Which One is Right For You?
reprinted with
permission from HP In the not-so-distant past, the choice between a desktop and a laptop computer was simple: do you want portability, or not? There were a few other clear-cut differences, too. Desktop models offered more power and features and were less expensive, while laptops were portable, but also more costly, and less ergonomic. While some of these differences remain, advances in technology make many of them insignificant. Here are a few points to consider.
Warning: Don’t Ignore COBRA Rules
By Joanna L. Krotz
reprinted with permission from the Microsoft Small Business Center Fair warning: This is not fun. It’s exactly the part of running a business that entrepreneurs love to hate. And that’s undoubtedly why so many otherwise savvy business owners end up sidestepping COBRA regulations — a decision far from smart. Read on | Network Defense with
Self Healing Technology | The “Network Defense” event is just ONE week away. So sign-up now for this event, STOP WHINING about the economy and start WINNING by investing in yourself by attending. Please join eMazzanti Technologies for WatchGuard v11 and Live Windows 7 training at our Hoboken offices. Along with a morning filled with the next generation of WatchGuard and Microsoft we will be heading out for a game of Paintball where friendships will be forged “under fire”, heroes and cowards will emerge. You’ll be exhausted but exhilarated by the day’s end and you’ll have plenty of stories to tell your co-workers at the office. This event is sponsored by WatchGuard Technologies and Microsoft who along with your favorite eMazzanti Network engineers will offer advice and guidance on how to protect not only yourself throughout the day but also to take back some ideas on how to protect your organization from digital threats that appear every day. Date: April 22nd
Location: Hoboken, NJ
Register for this event | | 7 Ways Technology Saves MoneyBy Jeff Wuorio reprinted with permission from the Microsoft Small Business CenterEvery small business owner knows that new technology can be pricey. But technology can also pay in the form of significant savings-particularly over the long haul. Savings from technology isn’t just a matter of plugging in a new gizmo and watching the cash roll in. You have to evaluate your priorities and choose the right technology that meets your operating and budgetary requirements. With that approach in mind, here are seven ways that technology can save your small business money. | | Why outsource, isn’t that un-American? by Mike Gonsalves, StrategicFusionHardly! Outsourcing is as American as Mom and Apple Pie! A lot of people believe that outsourcing is the problem with America’s economy today. For the most part they equate outsourcing with sending jobs overseas (off-shoring). The fact is that outsourcing started long ago when production lines where first formed to manufacture everything from nails for building to autos for driving. Yes, outsourcing has gotten very sophisticated over the last decade or so. Yes, we are competing on a global scale for jobs, especially in certain sectors. But the fact remains that small businesses can help themselves grow and thrive by outsourcing tasks that are:1. Difficult to master quickly 2. Better done by someone at a lower overall (more efficient) pay scaleFor example, you can do your taxes yourself, or you can hire an accountant. I don’t hire an accountant to add the numbers up for me on a form (Turbo Tax can do that just fine). I hire an accountant to make sure the numbers are in the right boxes, that’s outsourcing. It would take me months (or years) to gain even the slightest competitive advantage on my accountant, so I rely on him and his firm to do the best job possible. Read on | | The Tale of Two Dogs A reminder about the benefits of positive reinforcement Used with permission of Joel H. Weldon Associates, Inc.As a first time dog owner, he failed. He would call, “Ginger!” but Ginger wouldn’t respond. She continued wandering and sniffing bushes, as dogs are wont to do, and only return when she wanted to, which was neither soon nor quick enough to suit him. And when she did come back, he was furious. He would grab her collar, shake her and yell, “BAD dog! You come when I call!” But she gradually became even less inclined to respond and he grew more frustrated, until one day he left the dog on a friend’s farm where she could run free.Enter dog number two—Dusty. By now our friend, the misguided dog-lover, had matured such that he remained calm even when Dusty ignored his commands. He just waited until Dusty did respond, then he lavished praise and affection upon her. He would hug her and pat her and say, “GOOD dog, Dusty!” Thus Dusty quickly learned that being obedient was a pleasant experience, and she became an exceptionally obedient dog, which made her master a happy dog-owner.The difference? It wasn’t the dogs. It was the way they were treated—one negatively, one positively. And if positive reinforcement worked with Dusty, wouldn’t it be equally effective with people? Read on | | Just for Laughs |
| | eMazzanti Technologies Vista Windows Vista Clicks With Better Customer Service For Camera Retailer “Picture perfect” is an apt description of the kind of customer service Bergen County Camera (BCC) tries to deliver to its patrons. With the help of eMazzanti Technologies, its IT specialist, and Windows Vista, the company has been able to provide faster and better service to its customers and increase computer security. Read the Case Study | Where in the World is
{e}Mazzanti? Throughout the years,
patrons of eMazzanti
have sent us pictures of
their travels while
sporting eMazzanti gear. Submit a photo of your
own via email
where@emazzanti.net.
Should be we use your
picture, you will receive a
thank you package and
be entered into our
annual drawing. | Opportunities
at {e}Mazzanti eMazzanti seeks bright
minds to join the team. Refer a Network
Engineer to
www.emazzanti.net/jobs
and be eligible for a
shopping spree at
eMazzanti’s online store,
www.emazzanti.net/store.
Qualifying applicants
must receive full time
employment and have
referenced the referring
friend on the original
application in order for the
referrer to be eligible for
the annual drawing.
Shopping spree is limited
to $1,000 in merchandise.
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